I’m glad you clicked on this link. It does show you’re interested in knowing a bit about us and finding out who we are. I’ll start with a hunch and please don’t be offended if this doesn’t apply to you but I think in many cases it might: my guess would be that if you’ve not heard of MowDIRECT before this is probably the first time you have purchased a new lawnmower or item of garden machinery online? Yes? No? Why do I say this? Simple. You may not have heard of us before and we certainly don’t have the advertising and promotional budget of some of some the big corporate players in the market such as say Homebase or B&Q, but when it comes to selling lawnmowers online we feel confident in saying that we are the number one brand. I could point you to the millions of people who have visited our site over the past ten years or the tens of thousands of satisfied customers we have had or I could push the ‘our prices are the lowest of low’ mantra that everyone selling lawnmowers online endlessly chants these days (we can’t all be the cheapest on everything can we?), but in truth our success I think rests with a few simple qualities which are not always so easily replicable – choice, expertise and trust. Choice? Well where else would find over 250 different models of lawnmower to buy online? – Certainly not at your local DIY store where you would be lucky to find a tenth of this number. And who else offers over 100 different ride-on mowers & tractors? Do I need that many options? Only you can decide that but what we would say is that only by knowing what is out there are you going to be able to make an informed decision. We of course can help you to make that choice by using our expertise – we have close on thirty years of it – to guide you to the right product for your needs. Our lawn mower genie for example will guide you to the right type of machine for your garden and further choices can then be made depending on how much you have budgeted for your new lawnmower or what brand of lawnmower you are looking for. You can also feel confident that every product write-up or review on MowDIRECT is our own and reflects our own opinions. There have been so many garden machinery websites appearing in the past few years with similar or duplicate content that some seem to amount to no more than un-informed cut-and-paste jobs of other people’s websites rather than offering anything original themselves. Often these sites contain repetitive and occasionally inaccurate information resulting in what can look like a cheap deal turning into a time-consuming and costly nightmare when you’re screaming at them to take it back. As the saying goes, if I had a pound for every time someone phoned us up and said I wish I had come to you guys first I’d be a, well, thousand-aire at least. With MowDIRECT you can trust us to offer original and informed views on any lawnmower or other item of garden machinery that we sell. Oh, and of course we naturally have the best deals…
The Editor
